Local SEO for Plumbers, HVAC & Home Services
When a pipe bursts or an AC unit dies, homeowners grab their phone and search. If your home service business does not appear in the top results from their location, the job goes to a competitor. See exactly where you rank from 21 points across your service area.
Who this is for
Plumbers, HVAC technicians, electricians, roofers, landscapers, and other home service businesses that rely on local search to generate calls and jobs.
Challenges You Face Today
Emergency searches go to whoever shows up first
When a homeowner has a burst pipe at 10 PM, they call the first plumber they see on Google Maps. Ranking #5 instead of #1 for "emergency plumber near me" means you never even get considered. These emergency jobs often have the highest margins.
Service area businesses need broader geographic coverage
Unlike a restaurant where customers come to you, home service businesses travel to the customer. You need to rank well across your entire service area — not just near your office address. A standard position tracker cannot show you this geographic spread.
Seasonal demand means rankings matter at specific times
HVAC searches spike in summer and winter. Plumbing emergencies increase in freezing temperatures. If your ranking drops right before peak season, you lose the most valuable leads of the year. Regular monitoring ensures you catch problems before they cost you jobs.
How GBP Rank Tracker Helps
Map your ranking across your entire service area
Our 21-point geo-grid scan shows where you rank from every direction around your business address. Discover that you dominate the neighborhoods near your office but are invisible 5 miles away where you also serve customers.
Track emergency and non-emergency keywords separately
Scan for "emergency plumber near me" and "plumber [city]" in the same report. Emergency keywords often have different competitive dynamics than general service keywords. Understand both to optimize your full lead pipeline.
Monitor rankings before peak season
Run scans before your busy season to ensure you are positioned well. If your HVAC company drops in rankings before summer, you still have time to optimize. Waiting until calls slow down means you have already lost revenue.
Example Keywords You Can Track
Each scan supports up to 3 keywords. Here are examples of what businesses like yours typically track.
How a plumbing company expanded its service area visibility
A plumbing company in Denver serviced a 20-mile radius but only ranked well within 3 miles of their shop address. They ran geo-grid scans for "plumber near me" and "emergency plumber Denver" and discovered strong competitors dominating the northern suburbs. They optimized their Google Business Profile service area settings, created location-specific Google Posts mentioning suburbs by name, and asked customers in those areas to include the neighborhood name in their reviews. Within 90 days, their average rank in the northern suburbs improved from #11 to #5, generating an estimated 15 to 20 additional monthly calls from that area.
Explore More Solutions
Local SEO Tools for Small Businesses
You know your business is great — but do you know where it shows up on Google Maps? Run a single scan and see your ranking across 21 locations around your area. No subscriptions, no setup, no technical jargon. Just $5 per scan.
By RoleLocal Rank Tracking for SEO Agencies
Stop overpaying for per-location subscriptions. Run geo-grid scans for any client, generate shareable reports with competitor data, and prove the ROI of your local SEO work. Pay only when you scan — $5 per report.
By IndustryLocal SEO for Real Estate Agents
Real estate is hyperlocal. Buyers and sellers search for agents in specific neighborhoods, and Google Maps rankings change block by block. See exactly where you rank from 21 locations and dominate the neighborhoods that matter most to your business.
Frequently Asked Questions
The scan covers a 3-mile radius with 21 grid points. For a larger service area, run multiple scans centered on different parts of your territory. A plumber serving a 30-mile radius might run 3 to 4 scans: one near the office, one in the north suburbs, one in the south, and one on the east side.
Ready to See Where You Rank?
Run a geo-grid scan and get your Google Maps ranking report in minutes. No subscription required.
Start Free ScanNo credit card required. Pay only when you scan.