Google Business Profile Health Score
An incomplete or poorly optimized Google Business Profile is silently costing you rankings. Our health score analyzes your listing for completeness, quality, and engagement so you know exactly what to fix to climb higher in local search results.
An incomplete profile means lost rankings and lost customers
Google favors complete, active business profiles in local search results. Missing categories, no business description, few photos, or an inconsistent NAP (name, address, phone) can all drag your ranking down. Most business owners have no idea which parts of their profile need attention.
- No way to know if your profile is truly complete or just "good enough"
- Missing fields you did not even know existed are hurting your ranking
- Engagement metrics like response rate and post frequency are invisible to you
- Unsure which profile changes will actually move the needle on rankings
- Spending time on the wrong optimizations while critical gaps remain
Get started in 3 simple steps
Select your business
Search for your Google Business Profile. We pull your public listing data including categories, attributes, photos, reviews, and business information directly from Google.
Receive your health score
Our algorithm evaluates your profile across multiple factors including completeness, review quality, category relevance, and engagement signals. You get a score from 0 to 100 with a detailed breakdown.
Follow actionable recommendations
Each area of your profile receives a specific score with clear improvement tips. Focus on the lowest-scoring areas first for the biggest impact on your local search visibility.
Why this matters for your business
Comprehensive profile completeness check
We audit every field Google cares about: business name, categories, description, phone, website, hours, attributes, photos, and more. Know instantly what is missing and what needs updating.
Review health and engagement metrics
See your average rating, total review count, review velocity, and how you compare to competitors. Understand whether your review profile is helping or hurting your rankings.
Actionable improvement tips prioritized by impact
Every score comes with specific, actionable steps you can take right now. Recommendations are prioritized so you fix the highest-impact issues first rather than wasting time on marginal tweaks.
Track improvement over time
Run the health check before and after making changes to see your score improve. Compare scan results over time to verify that your optimization work is paying off.
Related features
21-Point Geo-Grid Rank Analysis
Your Google Maps ranking changes depending on where the searcher is located. Our 21-point geo-grid scans your service area from multiple locations so you can see exactly where you rank strong and where you need to improve.
Local Competitor Intelligence
It is not enough to know your own rank. You need to know exactly who is beating you and where. Our competitor intelligence shows the top 20 businesses at every grid point, so you can study what the winners are doing differently.
Professional PDF Reports & Sharing
Turn your scan data into polished, client-ready reports. Generate PDF reports with heatmaps, competitor analysis, and profile health scores. Share reports via unique links with optional expiry dates — perfect for agencies presenting to clients.
Frequently Asked Questions
The health score evaluates multiple factors from your Google Business Profile including profile completeness (categories, description, hours, attributes), review quality (rating, count, recency), photo quantity, and engagement signals. Each factor is weighted by its importance to local search ranking, producing a score from 0 to 100.
Start using Google Business Profile Health Score
See your Google Maps rankings across 21 locations. No subscription required.
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